VALUES

We are collaborative.

collaborative.

mindful.

allies.

joyful.

We have

A simple
but profound mission:
nourish the world joyfully.

We understand that this is a lifelong mission that must be rooted in authentic, honest, and trustworthy relationships.

To achieve this mission, we believe in treating everyone with fairness and respect. We value all our stakeholders, including our partners, investors, founders, suppliers, customers, and our planet.

Fostering joyful relationships among all our stakeholders at every stage of our journey is the right thing to do.

Forest

Our guiding values

01
Joyfulness

We bring a positive, optimistic, and joyful attitude to all we do.

02
Mindset

We understand that our mindsets create our reality. We practice mindfulness, gratitude, and curiosity.

03
Solutions-focused

We believe every challenge has a solution. We can find win-win solutions through creative thinking and innovation.

04
Teamwork

We work together as a team. We foster collaboration, appreciation, and unity.

05
Action-oriented

We have a bias toward action. This means moving thoughtfully with speed and efficiency in mind.

06
Founder-focused

We are here to support and empower founders who are changing the world. We believe building authentic relationships with founders is key to success.

07
Long term view

We are always looking ahead— way ahead – and considering the long-term impact of our choices. This means looking both decades and generations ahead.

Stay in
the loop

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